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  • network20q 3:08 pm on November 4, 2011 Permalink | Reply
    Tags: , Google+, IP, ,   

    The Next Target: TV

    Apple and Google have tried before, but seems they both are renewing their strategies. Rumor has it that Steve Jobs left a strategy to take over TV to Apple. Google is thinking of leveraging both their actual pipes and YouTube as a professional content generator to get into the space too.

    If either of these work out, it’s big news to AT&T, Verizon, Comcast, Netflix, Samsung, Sony, etc. It’s big news to all of us who still watch TV in a way not quite the same as we use the Internet (despite DVR and networked HDTV sets).

    Will talk about IPTV and Video over Internet architectures in a December lecture.

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    • Ewa Ordway 2:48 pm on November 28, 2012 Permalink | Reply

      Some truly marvellous work on behalf with the owner of this internet internet site , perfectly great content .

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  • class 9:27 pm on September 22, 2011 Permalink | Reply
    Tags: antitrust, computer science, Google+, politics, search, senate   

    Senate hearing on Google Antitrust Allegations displays general ignorance of computer science 

    http://arstechnica.com/tech-policy/news/2011/09/google-rigs-its-results-say-critics-at-senate-antitrust-hearing.ars

    This Senate Hearing just happened yesterday, and my roommates and I went through all three hours of it. Some of the main points are summed up in the Ars Technica article above. What I generally observed is that the senators questioning Eric Schmidt and co display a stunning (and extraordinarily frustrating) lack of even a basic grasp of computer science. Granted it isn’t necessary to know exactly how a certain search algorithm or ad placement algorithm works in order to tell if it leads to monopolistic behavior, but the general feeling of the whole ordeal seemed to indicate that most senators believe an algorithm to be a “magic potion” of some sort that can be “cooked” in some way (Mike Lee, R-UT). Now, whether they are biased to favor Google results or not I don’t know, but logically speaking, the algorithms do not even need to be biased toward Google in order for its results to appear first. Google as a search engine and as a provider of information is reliable and easy to use enough that there are very many links to it and very many users of it, so naturally its results will appear higher up on the rankings list. I just feel that most of the suspicions that senators have of Google’s ranking and advertising sales methods fail to take into account the fact that maybe Google results are just more popular because people like to use them more, not because of any “unbalanced playing field.”

    We need more politicians and policy experts who are aware of computer science.

    ~Harvest Zhang

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    • class 12:01 am on September 23, 2011 Permalink | Reply

      Google separates its search results from its ad spaces. You can clearly see which are ads and which are not. At least on this important point, Google is not guilty of mixing up its information service fidelity with its ad revenue.

      We’ll talk about ad auction in Q2 and pagerank search in Q3.

      Mung

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  • class 2:10 am on September 21, 2011 Permalink | Reply
    Tags: Google+,   

    Klout to measure social influence on G+ 

    There’s been a lot of excitement and discussion around Google’s announcement earlier today to open invitations for Google+ to everyone on the Web, but this announcement has shrouded a lot of other important announcements that were made regarding Google+ in the past week like the introduction of search, mobile hangouts, hangouts on air and with extras and the release of a limited API for Google+ last week.

    Klout is a small company based in San Francisco that helps to measure a user’s influence across social networks like Twitter, Foursquare, LinkedIn, Tumblr and YouTube. They are also one of the first few companies to make use of Google+’s new (limited) public API by means of integrating Google+ with their services in order to provide such social media analytics for the same. It should be interesting to see how Klout users’ scores are affected by how much they use Google+, although supposedly it is not possible for a user’s score to go down once they link their Klout profile with their Google+ account.

    –Jasika Bawa

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    • class 11:49 am on September 21, 2011 Permalink | Reply

      We’ll discuss in Q8 the problem of Optimizing Influence Seeders, which takes the output of Klout (or other variants of the influence measure companies out there) and optimize ad campaign strategy.

      Mung

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